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GDPR may seem like a burden but as companies rebuild trust with consumers, it will become a sustainable approach fostering both innovation and accountability. It’s been almost a year since
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A unique opportunity for you to test and improve your knowledge of GDPR. Using workplace scenarios, we disassemble marketing practices from simple email sign-up to complex profiling, and data sharing,
Pseudonymisation is a complex looking, rather difficult to pronounce, word for what is actually a very elegant solution to the marketing dilemma posed by GDPR. Just as organisations have been